Wirral unveils the ultimate visitor service in time for Golf Open
24 July 2006
Cityspace and New Mind deliver first phase of Merseyside on-street visitor service network in the Wirral, funded by The Mersey Partnership
London, 24 July 2006 - Cityspace, the UK's leading provider of urban digital networks, today announces the launch of a ground-breaking tourist information service available through its network of iPlus Points in the heart of the Wirral just in time to assist the 200,000-plus visitors to the Golf Open over the last four days.
Funded by The Mersey Partnership, to support its drive to promote tourism and increase visitor numbers to the Liverpool City Region, Cityspace has worked with New Mind, an award winning new media consultancy to deliver a comprehensive, intuitive visitor information service available on the street, initially at three iPlus Points in major pedestrian hubs.
We're thrilled to have this valuable service up and running in time for the Open says Martin King, Director of Tourism at The Mersey Partnership.
There could have been no greater test for the service than these four days; we see it as playing an important role in helping visitors to maximise their stay in Merseyside and, more candidly, in encouraging the return of satisfied customers!
Ultimately, we view it as a critical mechanism to delivering our tourism goals under the Objective One programme for Merseyside.
The visitor application was conceived and built by Cityspace and New Mind taking a 'ground up' approach to deliver the definitive tourism service tailored to any UK tourism need. It features intuitive touch-screen content, including: my guide, what's on, explore, eating out, where to stay, today in the Wirral and much more.
The visitor portal will be displayed on the welcome screen of the iPlus Points at the Birkenhead interchange, the Wirral Country Visitor Park and the Port Sunlight Visitor Centre. It presents a valuable addition to the raft of other services featured, including council information, journey planning, Web Search from Yahoo! free email, BBC News and Sport and a mapping and print out facility.
We're delighted to be working with TMP on this exciting project, says Mark Collin , UK Development Manager, Cityspace.
Our collaboration with New Mind has helped us to create a whole new benchmark in interactive information services, pliable to adapt to any visitor service need, from hotels to the largest regional tourism authorities in Britain . We're looking forward to analysing the usage reports from during The Open the greatest test of the service yet!
End.
Notes to editors
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For further information, please contact:
Sophia Henri
Cityspace PR
Tel: +44 (0)20 7313 8428
Email:
www.cityspace.com
You can visit The Mersey Partnership Press Room at www.merseyside.org.uk. This is regularly updated with the latest news releases and provides a comprehensive archive service and image library.
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About Cityspace
Cityspace is a UK-based technology company, which has been providing urban digital networks in partnership with local authorities since 1996. It is the market leader in designing and delivering local information and digital services to public spaces through its three divisions; Cityspace Interactive Media, Cityspace Transport and Cityspace Wireless, which each offer pioneering product and service portfolios in their respective markets.
Cityspace Interactive Media's flagship products, iPlus Points, offer free-to-use, compelling content via a touch screen at almost 400 locations across the UK. Useful services include free email (Freemail), BBC News and web search to complement each local authority's digital information services.
In 2004 Cityspace Transport launched a world first' digital transport network for Portsmouth City Council, in collaboration with several technology and bus operator partners. Further major projects followed, including the pioneering Kent Fastrack initiative and a collaboration with First Group in York City in 2006.
Cityspace Wireless designs and delivers outdoor wireless broadband networks for mobility, fixed infrastructure and resale. Specialising in wide-area 'hotzones' this year the division implemented the UK's largest such hotzone on behalf of Islington Council, stretching along 4km of the borough's main thoroughfare, from Upper Street to Holloway Road.
Cityspace has developed urban digital networks for over 50 UK local authorities and international implementations include Moscow, Sweden and Brussels . Visit the Cityspace website for further information, testimonials and press reviews.
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About The Mersey Partnership
The Mersey Partnership (TMP) is a unique alliance representing more than 420 businesses - including household names such as United Utilities and Jaguar / Land Rover. TMP members represent manufacturing and trading companies, six local authorities, government agencies, universities, media organisations and professional agencies. Together we are campaigning for the Liverpool City Region as a great place to live, work, invest and visit.
TMP has three main areas of activity:
Economic Development co-ordinating Merseyside's economic development activity
Investment bringing new business into Merseyside and encouraging growth
Tourism - promoting Merseyside's tourism assets to increase visitor numbers
TMP is supported by the European Regional Development Fund under the Objective One programme for Merseyside.
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